During my sophomore year, I became the Visuals Editor for The Daily Mississippian, and by senior year, I advanced to Social Media Manager. In the summer of my junior year, I interned with a local advertising agency focused on Ole Miss students and parents. These roles enhanced my creative skills in designing ads for both print and social media.
As Social Media Manager at The Daily Mississippian, I use my Integrated Marketing Communications degree to enhance the newspaper's digital presence. I engaged audiences, expanded reach, and scheduled posts using Meta Business tools for Instagram and Facebook.
I created organic and promotional content for Facebook, Instagram, and Pinterest according to contract guidelines. I developed a social media calendar to ensure timely, engaging posts and stories, using Meta Business tools for scheduling and Airtable for post-management.
These projects were completed through coursework or freelance work in my own time.
